BACT Consultation

Bait Aljouda Consultation and Training

Importance of Appointing Trademark Agent in UAE

Registering a trademark in the UAE requires extensive knowledge of the Trademark laws in the UAE and knowledge of the Nice classification List to select the right trademark class under which trademark falls to satisfy and protect trademark applicant needs. Trademark applicant should be engaged in application procedure established by the UAE Ministry of Economy to register the trademark succesfully and to deal with all documents related to trademark registration and notifications to competent authorities. Furthermore, in addition to detailed knowledge of the law, the applicant needs to know Arabic because when filling initial trademark application the form must be completed in English and Arabic, also the brand logo and trademark meaning should be approached bilingually. Properly filling application is time and cost effective condition to be followed by applicant. Appointing the trademark agent in UAE has other benefits for not only help businesses to register their trademarks in the UAE but also advise businesses on how to protect brand from their competitors and counterfeit products in the UAE market. The role of trademark agents in registering the trademarks is necessary as in the UAE is mandatory for foreign businesses to appoint a trademark agent. perhaps one of the most important items in the protection of his brand that the applicant cannot do alone because he is not sufficiently informed and thus risks missing the complaint process against a third party, is the trademark monitoring done by only experienced trademark agents.

BACT Consultation is registered Trademark Agent in with the UAE Ministry of Economy , Registration No: 204 with the head office located in Dubai and branch in UK with international connection.

Process of Change Trademark Agent

When the trademark owner decides to change his/her legal counsel/trademark agent, then a request is made to the UAE Trademark office to record the change in the legal counsel/trademark agent. In trademark practice this type of modification is well known as change trademark name and/or address.

This service enables submitting a request for the purpose of changing the trademark registration agent.

The Expected Duration of Service Delivery

The expected duration of service delivery is 40 days.

Service Procedure

  • Filling application: A change of agent should be filed in order to ensure formality requirements are met. Upon Record of the agent, the change application should be filed at the Trademark Office and the official change and publication fees should be settled at filing.
  • Application study: After the TMO examines the application for formalities and issue its acceptance decision.


Official fees for change trademark agent required to pay to the UAE Trademark Office costs amount AED350.

Required Documents

  • Requestor details: Requestor name, phone, email, nationality, legal nature.
  • Trademark agent details: name, phone, email, nationality, legal nature.
  • Trademark details: Trademark name, Trademark name translation English/Arabic, Trademark type, Trademark class, mark description, class number, product explanation.
  • Document attachments: Trademark Registration Certificate Copy, Document Indicating The Ownership Modification, Trademark logo, , Passport Copy, complete home address, Power of Attorney (notarized by the Notary Public & legalized by the UAE), Priority documents if any.

Are you looking to modify your trademark ownership in the UAE? Our expert consultant can advise on the cost in UAE and assist you throughout the modification process. Drop us a line at or give us a call at +97144470880 Alternatively, you can schedule a complimentary consultation with us at

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